Virtual selling isn’t a new concept or idea – many people think this kind of sales strategy started because of the global pandemic since everything was shut down, but the concept of virtual selling has been around for far longer, it’s just never been considered a necessity until the world shutdown. We’ve all had to adapt to […]
Apple iOS 14 changes will have a huge impact on the efficiency of DTC companies to advertise to their customers across many platforms, especially Facebook. These changes regarding demographics and targetting are a direct threat to the way Direct to consumer companies reach their audience and potential buys, all in the name of security and privacy. While[…]
Using DTC or Direct to Consumer marketing strategies is becoming more and more prevalent over time. This has continued to increase in popularity and we can no longer ignore it’s importance of such an approach. Whether you’re operating a retail chain of businesses or simply just trying to make your best efforts on a small family-owned business,[…]